Those who adapt, survive.
When it comes to adapting, we Kiwis are experts.
Our ‘Number 8 wire’ attitude sees us modify, improve and invent products out of necessity, or just to ‘make do’. This Wellington cyclist shows Kiwis are not afraid of some prototyping to find a solution, and stay safe on the road.
Businesses wanting to survive in times of [...]
Is User Experience ‘The New Black’ in NZ ?
I’m visiting the main cities in NZ to find out ‘who’s doing what?’ in the area of User Experience and User Centred Design …I’ve met couple of dozen people so far…
So, what lies below the surface of the words User Experience? And is it more than just a buzzword?
Agencies practising User Centred Design methodologies have [...]
A sign your User Experience needs a reality check
How can it be that a sign-writer, who arranges letters day in day out, can make a spelling mistake?
A mere series of stickers applied to a board, but somewhere along the line, the very purpose of the sign, the word itself became an abstract series of tasks within a task.
Happily beavering away up there in [...]
Grass roots customer research. The visitors book
Ok, it’s an occupational hazzard, but from a curious browse through the guestbook at a Bed and Breakfast there were some pretty clear patterns emerging.
From years worth of entries a clear picture emerged of the type, nationality and values of the guests , plus some insight into what they think are the most (and in [...]