User Experience NZ

Observing, exploring and discussing UX in New Zealand

Running. A user centred business.

Where can I go for a run around here?
Concierge at my hotel in Singapore only needed to be asked this a few times before they found themselves offering directions.
…But all too often they’d spot their guests returning by taxi after getting lost in the suburbs.
This jogger’s map started out when a staff member sketched a [...]

Making the most of Optimal Treejack

If you want to find out how well your website navigation structure works for your customers, Treejack is a great tool for the job.
If you want to know why certain parts performed poorly, and what to do about it, you’ll need to get inside the head of your customer. The tools for this are your [...]

About UXNZ

This blog was set up by Nick Bowmast as a place to explore and discuss User Experience in New Zealand. ...about Nick Bowmast

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