User Experience NZ

UX and Design Research from a New Zealand viewpoint

Kiwi teacher’s User Centered Design approach wins over students (and Microsoft)

A geography teacher from an Auckland school is hailed as the ‘most innovative teacher in the world’. Delivering lessons via students mobile phones. Nathan’s approach: Understanding his audience Observing their behavior Building empathy with their needs Harnessing their input …and ultimately innovating learner experiences in an education system stymied by tradition. Here are some cues [...]

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Personas. Journey or destination?

After a personas workshop last week I came out feeling the process was actually more valuable than the personas themselves. Along with eye tracking, personas are a frequently debated UX method, usually judged by the end product, rather than the process of defining these hypothetical characters. I’m convinced that a set of personas based on [...]

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This blog was set up by Nick Bowmast as a place to explore and discuss User Experience in New Zealand. ...about Nick Bowmast

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